How to Identify Counterfeit Apparel and Footwear 1

The great development of e-commerce has made it easier to shop for clothes and shoes online. However, this convenience also makes it more challenging to spot counterfeit apparel and footwear. Fake clothing and shoes are not only low in quality and durability but also harm the original brands and designers. Here are some tips to help you identify counterfeit apparel and footwear before making a purchase.

Brand Labels and Logos

The first step to identifying counterfeit apparel and footwear is to examine the brand labels and logos. Make sure the logo is not misspelled, cut off, or missing any details. Check the font, color, and size of the logo and compare it to the original one. Usually, the counterfeit products have lower quality in printing, and sometimes the logo is printed upside down or in the wrong position. Don’t be swayed by labels that read “genuine leather” as such labels can be easily duplicated.

Price Check

Counterfeit apparel and footwear are often sold at a lower price than their original counterparts. If the price is too good to be true, it probably is. Conduct some research and compare the price of the item to the manufacturer’s suggested retail price (MSRP). If the seller offers a price that is significantly lower than the MSRP, it might be a red flag to avoid the purchase.

Material and Quality

The materials and quality of the clothing and shoes can also reveal whether the item is genuine or fake. A high-quality product should feel durable and sturdy. Check the stitching and the lining of the shoes or clothes. Counterfeit products are often made with lower quality materials, and the stitching may be uneven, loose, or missing in places. If the item looks or feels poorly made, it is probably not genuine.

Trademark and Copyright Infringement

Trademark and copyright infringement are common problems in the fashion industry. Check for any signs of trademark or copyright infringement on the apparel and footwear. Note if the design or style of the item has any notable differences from the original design. Large brand companies have ample resources to protect their intellectual property. So, if you notice any inconsistencies, it is best to avoid purchasing the item altogether.

How to Identify Counterfeit Apparel and Footwear 2

Purchase from Authorized Retailers

One of the easiest ways to ensure product authenticity is by purchasing items from authorized retailers or the brand’s official website. If you opt to buy online, check reviews of the retailer on reputable websites such as Trustpilot and the Better Business Bureau. Authentic products come with warranties, receipts, and other guarantees. Retailers who deal in counterfeit products often do not offer such guarantees, so it is essential to choose wisely. For a deeper understanding of the subject, we suggest this external source filled with supplementary information and perspectives. reps shoes, uncover novel facets of the topic covered.

In conclusion, do not let counterfeiters take advantage of you, and protect yourself by applying the tips above while shopping. If you believe that you have found fake apparel and footwear, avoid them, as buying counterfeit items only promotes the criminal activity. Shop from authorized outlets and reliable retailers to get value for your money and avoid getting duped.

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