Best Practices for Real Estate Photography 1

Importance of Real Estate Photography

With more and more people searching for properties online, the first impression they get from a listing is crucial. The reason why real estate photography is important is that it can make or break a sale. The right photos of a property can showcase its best features and attract potential buyers. On the other hand, bad photos can turn off buyers and make a property look unappealing.

Preparing the Property

Before taking any photos of a property, you need to make sure it is presentable and tidy. Any clutter or mess in the photos can be distracting and take away from the features of the property. Here are some steps you can take to prepare the property:

  • Clean and declutter the space
  • Remove any personal items and photographs
  • Ensure all lights are working and all light fixtures have bulbs
  • Make sure all blinds and curtains are open for natural light to come in
  • Mow and trim the lawn and garden (if applicable)
  • By preparing the property correctly, you can help the photos look their best and make a great impression on potential buyers.

    Equipment to Use

    When it comes to real estate photography, having the right equipment is essential for capturing high-quality photos. Here are some recommended types of equipment to use:

  • Camera with wide-angle lens: A wide-angle lens can capture more of the space and make rooms look bigger
  • Sturdy tripod: A tripod can help keep the camera steady and reduce blurriness in the photos
  • External flash: An external flash can help provide more light in dark areas and balance out the lighting in the photos
  • Editing software: Good editing software can be used to touch up photos and make them look their best
  • Having access to these types of equipment can make a significant difference in the quality of the photos captured.

    Composition Tips

    When it comes to taking real estate photos, composition is key. The way a photo is framed and composed can significantly impact how it is perceived. Here are some things to consider when framing each picture:

  • The rule of thirds: This photography principle suggests dividing the image into thirds horizontally and vertically to place the focus of the image at one of these intersections
  • Perspective correction: Any horizontal or vertical lines in the photo should be straightened out in editing software to ensure a levelled and professional look
  • Cropping: Cropping can be used to focus on specific features and details of the property and remove any distracting clutter or items in the background
  • Natural lighting: Using natural light can highlight the property’s best features and create a warm and inviting atmosphere
  • By following these composition tips, you can capture stunning photos of the property that will stand out in listings and attract potential buyers.

    Choosing the Right Photos to Use

    Once you have taken all the photos of the property, you need to select the best ones to include in the listing. Here are some tips to consider when choosing which photos to use:

  • Use well-lit photos that showcase the property’s best features
  • Include photos of each room, plus key features such as the kitchen, bathroom, and outdoor space
  • Avoid using similar photos that do not add anything new for potential buyers
  • By using the right photos in the listing, you can make a great impression on potential buyers and increase the chances of selling the property.


    Real estate photography is an essential aspect of selling properties and attracting potential buyers. By following these best practices, you can ensure that the photos of the property look their best and make a great impression on potential buyers, ultimately increasing the chances of selling the property. Access this external site to expand your knowledge of the subject. drone photography Calgary!

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